Our aim is to make great-tasting food which makes a positive contribution to a healthy diet. We will continually work to improve the taste and nutritional quality of our products. We develop new products, increase consumer choice, provide consumers with clear information and seek to use our consumer communications to encourage the adoption of healthy habits. We have set ourselves stretching targets for improving nutrition – to double the proportion of our portfolio that meets the highest nutritional standards, based on globally recognised dietary guidelines, by 2020. This will help hundreds of millions of people to achieve a healthier diet.
