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  4. Every Pepsodent teaches kids dental hygiene

Your smile says a lot about you. So the importance of teaching good oral hygiene habits early in life can’t be overlooked, especially when at least 3 in 5 Indonesian children have some kind of dental issue. To help bring a big grin to the faces of kids across Indonesia, every time you brush your teeth with a squeeze of Pepsodent, you’re supporting the Pepsodent School programme, which has brought good brushing habits to around 14 million students during 40,000 school visits since 1994.

Icon of a tooth

students given a reason to smile, with a little help from your brilliant brushing habits

The progamme champions the importance of good dental hygiene, like how by simply brushing twice daily with fluoride toothpaste, kids can reduce tooth decay by up to 50%. It also offers free dental checkups and community schemes that reach more than 2 million people annually.

But good oral health habits aren’t just for kids—adults get toothache and pain from time to time too. Thanks to your support, we’ve partnered with the Indonesian Dentist Association to create the Pepsodent Dental Expert Centre, Indonesia’s first and only completely free oral health edutainment centre. Established in 2013, and packed with advanced facilities, it’s a place where experienced dentists and dental health educators can keep the public’s teeth looking fantastic all year long. And by brushing your teeth with Pepsodent, you’re helping keep this valuable resource totally free!

It’s been a hit so far! Since opening, the Pepsodent Dental Expert Centre has had around 25,000 individual visitors per year, 117 visits from elementary schools and universities, and lead a dental study club featuring 300 dentists from 30 cities across Indonesia—but we need to keep this going! And by working together, we can help make Indonesia a country known round the world for its beaming kids.

We think that’s worth smiling about. Join us in the fight against tooth decay!

Every U Does Good. Unilever

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