When women band together, “impossible” turns into “I’m possible”. And those barriers and limitations imposed by societal expectations and gender stereotypes – they don’t stand a chance. But in some parts of the world, fewer education and employment opportunities for women mean they can find themselves even further on the back foot, simply because of their gender. So we’re on a mission to bring these women together, expand their horizons and show them just how much they can achieve. And goodbye and good riddance to societal imposed limitations.
Together, we can help women unleash their full potential and do awesome things.
Every time you use Seda to express yourself through your hair, you’re supporting workshops and innovative social platforms that build strong support networks and connections between women, encourage them to have each other’s backs and help expand their horizons through inspirational tools.
of women set to unlock their awesome potential by 2020, championed by your haircare routine
Starting in Brazil, where we partnered with non-profit Plano de Menina to create the “#JuntasArrasamos” (#TogetherWeRock) programme, we’re on course to help thousands of women and girls around the world discover their true potential (while looking and feeling fabulous) by 2020. It’s an ongoing mission that includes digital social platforms and face-to-face workshops covering topics like personal development, self-esteem and personal finance, along with profiles of inspirational role models.
And simply by using Seda to rock your favourite look and unlock your own potential, you’re helping spread a message of limitless potential and positivity to thousands of other women across the globe. Click here to find out more.
Every U Does Good. Unilever