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At Hellmann’s, we believe food is too good to be wasted. Our purpose is to help people enjoy good, honest food for the simple pleasure it is, without worry or waste. #MakeTasteNotWaste.
So we’re standing up for wonderful, magical, tasty, flavourful, happy, joyful, naughty, heart-warming, belly-filling, life-affirming, proper, lovely, amazing, familiar, exotic, fast, slow, delicious, good food.
Let’s defend food from those who would exploit it. Let’s put taste back on its pedestal and protect it from blandness. Let’s make good food available to all, and make sure it doesn’t cost the earth. And let’s have a proper, honest, grown-up conversation about what ‘good food’ really means.
Because at Hellmann’s, we’re on the side of food.
Good from farm to fork
Any great cook will tell you that great taste starts with great ingredients. And we’ve always found that the best ingredients come from a good place.
Richard Hellmann thought so, too. Which is why, when he created that very first jar of blue-ribbon mayonnaise in 1913, he used the best ingredients he could get his hands on.
For a long, long time, we’ve been committed to sustainable farming and doing right by the people who help us make Hellmann’s. Not just because we think it makes our products better, but also because it’s the right thing to do.
It’s why we only use cage-free and free-range eggs in Europe and 100% cage-free eggs in North America, and source 100% of our oils responsibly in our mayonnaise.
Because we’re on the side of food.