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Seventh Generation

To nurture home, people, and planet - for this generation, and the next seven generations to come

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For over 30 years, Seventh Generation has been on a mission to create a more healthy, sustainable, and equitable world for the generations to come. That mission is at the heart of everything we do. You might say we do business a little differently, but we wouldn't have it any other way.

We make laundry, cleaning, & baby products you can trust, from folks who care about the same things you do: our families, and future generations.

With Seventh Generation, you always know what you’re bringing into your home. We know that plant-based products can provide the efficacy you are looking for, and that products designed from renewable plant-based ingredients bring us closer to a sustainable world than ingredients made from petroleum. We see the environment as a top priority and champion sustainable products. We believe that waste, is well... a waste. It's why we use recycled materials to design our packaging, and why we design recyclable packaging in turn. We have a lot of beliefs, but the biggest one is that we have a responsibility to this generation and the next seven. What do you believe? We invite you on our journey to nurture the health of the next seven generations.

Product Responsibility & Science

Our packaging not only holds the good stuff— it is the good stuff

Packaging is more than just a container to us. By 2025, we aspire to reach our goal that 100% of packaging will be reusable and reused, recyclable and recycled, or biodegradable and degraded.

Seventh Generation products

Our products are on a mission

That’s why we source renewable, plant-based ingredients, formulate using the precautionary principle, and list our ingredients right on our packaging. We know that plant-based products can provide the efficacy you are looking for, and that products designed from renewable plant-based ingredients are a sustainable option that can do the work.

Seventh Generation products

Contact Unilever about Seventh Generation

If you have any questions or comments about Seventh Generation, please visit our contact page.

More about Seventh Generation

Visit our website (Opens in a pop-up window ) to learn more about our products and advocacy, and why Seventh Generation is the planet’s choice for a powerful clean.

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