We want a world with more joy and that’s why we inspire people to take a moment away from seriousness, stress, duties, expectations... just like when you’re holding an ice cream.
Our philosophy is quite simple, Live from the Heart!
You might have noticed our heart-shaped logo. It’s in every high street around the world, a sign that says ‘here there’s joy!’. And you can find our logo on so many of the world’s favourite ice creams, including Magnum, Cornetto, Solero, Viennetta and Carte d’Or.
Our products are sold in more than 40 countries around the world, under different local names. In the UK and most parts of Asia, we’re known as Wall’s. In Italy, you’ll see Algida, in Germany we’re Langnese, we’re Ola in the Netherlands and in Brazil we’re called Kibon. But it’s the same delicious ice creams wherever you are.
Wall’s ice cream serving happiness for 100 years
When it comes to ice cream sales, Wall’s has got it licked. It has two brands in the global top ten ice cream rankings, sells 40 brands under the Heartbrand logo and delivers happiness in form of ice cream in 52 countries around the world.
Wall’s has partnered with Project Everyone to launch The Happiness Project. Their aim is to teach three million children a set of happiness habits by 2025, through lessons designed to deliver smiles beyond the classroom.
