The HBCC draws on the long history of hygiene programming by our brands Lifebuoy and Domestos, alongside other Unilever behaviour-change expertise, to stem the spread of Covid-19. Working with 21 INGOs and UN organisations including the UN Refugee Agency (UNHCR) and the International Rescue Committee (IRC), the public–private partnership aims to help up to 26 million refugees by communicating and implementing hygiene habits designed to limit the spread of the virus.
A year on, HBCC partners have reached over 10 million refugees and people living in Yemen, South Sudan, Somalia, Pakistan, Kenya, Jordan, India, DRC, Cameroon and Bangladesh who have been forcibly displaced. Over 30 million hygiene products have been donated by Unilever for distribution among refugee communities, including the largest donation that UNHCR has ever received from the private sector. Staff and volunteers have been trained on hygiene best practices, treatment facilities have been strengthened, and countless lives have been saved.
This success is in no small part thanks to the many refugee volunteers who were able to communicate the urgency and importance of changing hygiene behaviour and effect real change in the camps. Here are just a few of their stories.