Dove takes action against climate change with Forest Restoration Project
Dove is putting the planet’s beauty first by protecting and restoring 20,000 hectares of forest – the equivalent of 3 million+ trees – in North Sumatra, Indonesia
Dove, one of the largest beauty brands in the world, has helped progress the conversation around beauty for nearly two decades and is now committing its scale and resources to take further action against climate change.
“Can we really celebrate beauty if it comes at the cost of the planet? The answer is no. We must demand action and care that go further, both from ourselves and from the beauty industry at large. As a global brand with care at our core, we have a responsibility to use our platforms to drive change and positively impact the world around us. The Dove Forest Restoration Project builds on our commitments to caring for our planet and caring about how we make our products and what goes into them. With this long-term initiative, we extend this care to improving the health of the planet, striving for a more sustainable way of being,” says Alessandro Manfredi, Global Executive Vice President of Dove.
That’s why Dove has joined forces with Conservation International, which works in 30 countries around the world to protect the critical benefits that nature provides to people. Together, they’re working to restore the beauty of our planet through the Dove Forest Restoration Project. The project will help tackle climate change by protecting and restoring 20,000 hectares (an area approximately double the size of Paris and the equivalent of 3 million+ trees) of forest in North Sumatra, Indonesia, over the next five years.
This is the first major initiative from the Unilever €1 billion Climate and Nature Fund that was unveiled last year. The Fund’s commitment is to regenerate nature and take meaningful and decisive action on climate change.
It is estimated that the Dove Forest Restoration Project will capture over 300,000 tons of CO2 from the air and avoid the release of over 200,000 tons of CO2e emissions.
The initiative also builds upon ongoing plans Dove is accelerating to achieve a deforestation-free supply chain by 2023 and net zero emissions from its products by 2039.
The project will also support local communities with the aim of improving the livelihoods of 16,000 people in the North Sumatra region. This work complements Unilever’s engagement in the Coalition for Sustainable Livelihoods partnership, which also aims to accelerate sustainable economic development in North Sumatra.
Protecting and restoring some of the largest natural forests in North Sumatra will also deliver biodiversity benefits such as the protection and restoration of habitats of many endangered species including the Sumatran Tiger, Sunda Pangolin, Sumatran Clouded Leopard, Malayan Tapir, Black Sumatran Langur and Sambar Deer. Not only will re-established forest cover have a positive impact for communities and wildlife, it will also reduce the impact of natural disasters such as flooding and landslides.
Sunny Jain, President, Beauty & Personal Care at Unilever, agrees.
“Last year, we announced a €1 billion Unilever Climate and Nature Fund, and I’m thrilled the Dove Forest Restoration Project will be its first major initiative,” he says. “This is also the first step in Unilever’s Positive Beauty commitment to help protect and regenerate 1.5 million hectares of land, forests and oceans by 2030.”
The importance of nature-based solutions will also be at the heart of Unilever’s advocacy in the run-up to the UN’s climate change conference COP26 in November 2021. “Nature loss has an impact on climate change, and vice versa,” says Dave Ingram, Chief Procurement Officer. “If we can regenerate our ecosystems, they can act as a buffer to climate change – but we need to act now.”