Unilever has received a binding offer from Dr.Oetker to acquire the Alsa baking and dessert preparation business
London/Rotterdam - Unilever announced today that it has received a binding offer for the purchase of its Alsa baking and dessert business from Dr. Oetker for an undisclosed amount. The transaction would include the manufacturing unit in Ludres, France.
Bauke Rouwers, General Manager Unilever France said:“In the context of our global strategy to accelerate long term, sustainable value creation, the baking and desserts category is not part of Unilever’s evolving core portfolio. We are confident that under Dr. Oetker’s ownership and support, Alsa, which has established a strong legacy in the world of desserts since its origins in 1897 in Lorraine, would be able to progress to its full potential”.
Didier Muller, General Manager Dr. Oetker France, has welcomed the announcement and said: “Alsa is a brand whose know-how and product quality perfectly complement our product range. We would be happy to welcome Alsa into Dr. Oetker’s group. Our goal is to pursue the brand’s growth and development both in France and internationally, based on its know-how and innovation capabilities.”
The binding offer is subject to the usual regulatory requirements and consultation processes.
Dr. Oetker production and distribution firms are active in some 40 countries. Apart from Germany, the companies operate primarily in Western and Eastern Europe, but also in North and South America, Africa, Asia and Australia.
11,640 staff are employed by Dr. Oetker – about 4,500 of them at six German locations forming part of Dr. August Oetker Nahrungsmittel KG, the German core company. The turnover of the international Dr. Oetker companies totalled Euro 2,414 million in 2016.
Founded in 1891 in Bielefeld by the pharmacist Dr. August Oetker, the family-run business Dr. Oetker ranks among the leading brand manufacturers in the German food industry. In Germany, Dr. Oetker is represented by approximately 1,000 different products and worldwide the company produces more than 4,000 products – still including baking powder and many other baking products, but also baking mixes, decorations, desserts and sweet meals, chilled desserts, preserving products, ready cakes, muesli, frozen pizzas and snacks, refining products, a broad range for bulk consumers and lots more.
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