The logo

Unilever is committed to making sustainable living commonplace and our logo is a visual expression of that commitment.

Unilever logo

Naturally, the big blue ‘U’ of our logo stands for Unilever. But look a little closer and you’ll see there’s much more to it.

Each icon within the logo has a rich meaning at its core, representing an aspect of our business and our purpose to make sustainable living commonplace. Learn more about them all below.

Icon

Signifier

Sun icon

Sun

An infinite source of light and renewable energy. It represents our work to find innovative ways to reduce the greenhouse gas impact of our products across the lifecycle.

Dove icon

Dove

A symbol of freedom, empowerment and self-esteem.

Plant icon

Plant

A symbol of the natural world we inhabit. It represents our commitment to reducing environmental impact across our value chain – from how we source raw materials, to our manufacturing operations, to the way consumers cook, clean and wash with our products.

Spark icon

Spark

Represents Unilever’s role as a catalyst for change, aiming to enhance the livelihoods of the people we work with around the world – our suppliers, distributors and farmers.

Chilli icon

Chilli pepper

One of the many fresh ingredients in our products. It represents our commitment to sourcing the agricultural raw materials for our products sustainably.

Spoon icon

Spoon

A symbol of nutrition, tasting and cooking. It represents our commitment to continually improve the taste and nutritional quality of all our food products, helping millions of people enjoy delicious food and achieve a healthier diet.

Bowl icon

Bowl

A bowl of great smelling food symbolising our commitment to great ingredients and healthy mealtimes.

Flower icon

Flower

A symbol of sensitivity, care and our respect for beauty; the beauty of our consumers and the beauty of nature.

Ice cream icon

Ice cream

A treat, pleasure and enjoyment.

Hand icon

Hand

A symbol of sensitivity, care and need. It represents our commitment to helping people improve their everyday health & hygiene habits through our brands and health improvement programmes.

Hair icon

Hair

A symbol of beauty, looking good and feeling confident.

Lips icon

Lips

A symbol of communication, openness and transparency.

Swirl icon

Swirl

Represents our passion for great flavours and taste.

Fish icon

Fish

Represents fresh food, sea and nature’s resources.

Clothes icon

Clothes

A symbol of fresh laundry, looking good and feeling confident.

Bee icon

Bee

Represents the community spirit of our people and our commitment to find innovative ways of working to reduce our environmental footprint.

Particles icon

Particles

A reference to science and our ongoing commitment to find new innovative ways to improve the lives of our consumers.

Packaging icon

Packaging

Symbolises our dedication to the consumer experience and our commitment to finding new and innovative packaging that is better for the consumer and the planet.

Transformation icon

Transformation

A symbol of positive change or transformation. Our commitment to find new sustainable ways of doing business.

Waves icon

Waves

A symbol of cleanliness, freshness and vigour.

DNA icon

DNA

The double helix, the genetic blueprint of life and a symbol of Unilever’s strong heritage of positive change that still lies at the heart of our business today.

Palm tree icon

Palm tree

A nurtured resource, symbolising our respect for the natural world tree, forests, growth, environment.

Heart icon

Heart

A symbol of love, care and health. It represents our commitment to helping people take small everyday actions to improve their health and wellbeing.

Cycle icon

Virtuous cycle

A continuous, virtuous circle that represents our work to reduce the waste associated with the disposal of our products