Sustainable tea – leading the industry
Tea can create better lives – for tea workers, smallholder tea farmers and tea drinkers. As the world's biggest tea company, we want to lead the way in ensuring tea keeps building communities, improving people's livelihoods and respecting the environment.

Using our knowledge to make lives better
- >16m
Cups per hour could be brewed from the tea leaf we grow or buy
- >1m
People derive their livelihoods from our tea supply chain
With the tea we produce, you could brew over 16 million cups every hour. That means we need to source tea at enormous scale: which in turn means we support the livelihoods of more than 1 million people in 21 countries who work in tea estates belonging to us or our suppliers, or on small farms.
With this scale, we can produce some of the biggest and most innovative names in tea – brands such as Lipton, PG tips, Brooke Bond Red Label, T2, Tazo, Pure Leaf and Pukka, among many others.
It also gives us a unique understanding of the tea industry and its deep-rooted challenges – and a huge opportunity to make a difference to the lives of the people it depends on.
By respecting and valuing the human rights of tea workers and smallholder farmers, and working to improve their health and financial security while protecting and nurturing the land they work on, we aim to set the example for the industry. And by connecting with the millions of people who enjoy our teas, as well as partners within and beyond our sector, we aim to bring a thriving, healthy tea industry into the 21st century.
The Ethical Tea Partnership
We are a committed member of the Ethical Tea Partnership, a not-for-profit organisation which brings together the tea industry with development partners, NGOs and governments to improve the lives of tea workers, farmers and the environment in which they live and work.
Brands for better lives
Our brands are connecting with millions of tea drinkers all over the world to create movements for change.