Hellmann’s has always believed in the power of taste, because when food tastes good, less of it is wasted. Hellmann’s mayonnaise with its unmistakably rich and creamy taste has the power to elevate and transform food, making it delicious!
We inspire millions of people every year to be more resourceful with their food, save money and waste less.
Deli dreams
Hellmann’s was born in a New York deli in 1913 with the purpose of helping people enjoy good, honest food for the simple pleasure it brings. Our founder, Richard Hellmann, was an immigrant and a man of the people. When Richard and his wife, Margaret, opened their first deli, years of hard work and love went into crafting their mayonnaise to bring taste to the everyday foods available to all. Made with real, simple, high-quality ingredients, true expertise and craftmanship, Hellmann’s has become the world’s No. 1 mayonnaise.[a]
World’s No.1 mayonnaise brand
For more than 100 years, Hellmann’s has prioritised using high-quality ingredients in its products. It started in 1913 with Richard Hellmann only using ‘Blue Ribbon Quality’ ingredients to create his soon-to-be-famous mayonnaise sold at his New York deli. That blue ribbon remains a standard for the brand today: quality, real and simple ingredients, and unmistakable taste and creaminess.
Hellmann’s: made by chefs for chefs
Hellmann’s offers a versatile range of dressings that are ideal for professional kitchens. Known for its authentic taste, convenience and versatility, Hellmann’s enhances a variety of dishes. Made by chefs for chefs, Hellmann’s dressings ensure maximum performance and elevated dining experiences. Our line-up includes Hellmann’s Real for its rich taste and creamy texture, Creamy & Light for balanced taste and good value, Vegan for different dietary preferences, and Professional for maximum stability and superior performance. Elevate your dishes with Hellmann’s.
Source: Euromonitor, Cooking Ingredients & Meals retail value sales in 2024 – excluding foodservice.This claim is not applicable to Romania, Belgium and the Netherlands.
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From garlic to chipotle, there’s a growing appetite for flavour in the mayo market. We look at how Hellmann’s portfolio of flavoured mayonnaise is delivering growth for the brand.
