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Delivering joyful cleaning experiences for people everywhere

A graphic showing several bubbles in different colours and shapes. Within the bubbles are the words ‘Home care – Bright Future’.

“We create everyday moments of joy through our cleaning and laundry brands. As well as using science and technology to deliver premium experiences that consumers come back to time and time again, we are also focused on innovating products and packaging that support our plastic reduction and net zero ambitions.”

Eduardo Campanella, Business Group President, Home Care

Eduardo Campanella

Creating unmissably superior experiences with our brands

Creating unmissably superior experiences with our brands

From removing stains to designing packaging that makes our products easier and more enjoyable to use at home, we’re focused on delivering superior experiences through our brands.

We evolve our brands based on what consumers tell us. It’s not just about how well a product cleans – it’s about how it feels, how it smells, how easy it is to use, the sound of a spray and knowing the ingredients are biodegradable.

Delivering great value to our consumers and partners

Product performance at the right price equals great value. And we know that’s exactly what shoppers and our trade partners are looking for.

To deliver great value, we develop clever formulations that have improved cleaning power but with fewer, more innovative ingredients.

We also ensure that our business is as agile and efficient as possible, by investing in technology that accelerates the digitalisation of our operations.

Three bottles of Persil Wonder Wash all of different variants - Odour Defy (blue), Non-Bio (green) and Ultra Care (pink). The label of each bottle states they are ‘Designed for short cycles - even in 15 minutes’. A tagline reads 'Experience short cycle wonder'.

Embedding sustainability

We’re meeting the desire for superior and sensorial cleaning and laundry experiences, while driving sustainability practices and influencing public policies.

We’ve reduced virgin plastic use by switching to better or no plastic in our innovations. We’re also cutting greenhouse gas emissions and aiming for net zero by using ingredients from renewable and recycled feedstocks.

We’re collaborating with policymakers, NGOs, industry, academics and trade groups to accelerate the transition to lower-emission chemicals and drive meaningful change.

Find out how we’re putting the chemicals industry on a pathway to net zero

Six Cif Infinite Clean spray bottles with purple, green, and blue labels arranged in a row. Text above reads 'Keep surfaces clean for longer with Natural Probiotics.' Small green and white spheres are scattered at the bottom of the image.
A selection of Sunlight bottles, tablets and packages with a sunburst in the background. 

Sustainably superior cleaning

Sunlight was the first Unilever brand in South Africa to use bottles made from 100% recycled plastic and they’re fully recyclable.

Male scientist and female scientist consider a flask of blue chemicals in a lab testing environment.

Accelerating the shift to net zero

In India, Hindustan Unilever is helping reshape the chemical industry by backing a government-led shift to bio-based materials. This has been supported by a white paper outlining technology priorities and policy moves to accelerate the transition.

World-class manufacturing

Three of our Home Care factories are part of the World Economic Forum’s network of ‘Advanced Fourth Industrial Revolution (4IR) Lighthouses’. These sites adopt and deploy advanced technologies to maximise efficiency and competitiveness, and drive sustainable and responsible business growth. They stand as a benchmark and a replicable model for manufacturers of all sizes, across different geographies and industries.

Indaiatuba, in São Paulo, was the first of our factories in Latin America to earn this recognition. Dapada, in Mumbai, was the first FMCG factory in India to join the network. And Hefei, in China – which is our largest production facility in the world – joined the network in 2020.

The power of partnerships
Woman removing laundry from a Samsung washing machine.

Co-creating the future of laundry (Opens in new modal)

Our Home Care Power Brands Dirt Is Good (Persil) and Comfort are partnering with world-leading consumer technology and domestic appliance company Samsung with the aim to transform the future of home laundry and deliver unmissably superior products.
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