Unilever appoints new chief marketing & communications officer
Unilever today announced that Keith Weed will be appointed Chief Marketing & Communications Officer.
Weed (48), currently EVP Home Care, Oral Care and Water, will take up his new role on 1st April 2010 and will be a member of the Unilever Executive, reporting to Chief Executive Paul Polman.
Paul Polman said “This is the first time Unilever has had a CMO at the top table and is a key step to having a sharper consumer focus in the company. Keith will be leading marketing, including the development of the Unilever Brand and will also assume responsibility for the communications function.”
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