Since launching in 1969, Cif’s household cleaning products have been revolutionising home cleaning.
With over 60 years of developing a deep understanding of people’s cleaning needs, Cif has always been a pioneer and a creator. From the first Cif cream, with the power to clean without scratching, to our new Cleanboost technology – we want to shape the future of cleaning using the best science and innovation.
We understand people want their cleaning products to work as hard as them, with the best results possible without compromising on safety, but are often disappointed by other cleaners in the market, which is why Cif is constantly innovating to meet these needs.
Cif wins Gold Drum Award for Social Media
Satisfaction campaign wins gold at The Drum Awards EMEA
New Cif Infinite Clean spray is using pioneering bioscience technology and probiotics to transform how we clean our homes. Discover the science behind the product that keeps grime and allergens at bay long after cleaning stops.
Since its launch in the 1960s, Cif Cream Cleaner has continually innovated to meet the changing needs of consumers. So it’s no surprise that now, 60 years on, it’s a TikTok sensation. Here’s how we’ve created a winning formula for this Power Brand.
