Leading sustainable business adviser Jonathon Porritt argues that companies with purpose will have to become more radical in changing the system if we’re to tackle the climate emergency, eco-system collapse and chronic inequality.
Are purposeful brands made in people’s hearts?
Ogilvy’s Global Chief Creative Officer Piyush Pandey believes that brands have a responsibility to do something about the difficulties and pressures consumers face in their daily lives.
To celebrate our 90th birthday and help us look ahead to the next 90 years, we asked leading sustainability, purpose and business influencers to share their thoughts on how companies with purpose will be successful in the future.
Here’s what Piyush Pandey, Ogilvy’s Chief Creative Officer Worldwide and Executive Chairman India, had to say.
Kenya-based Draganah Omwange is on our Future Leaders Programme – a scheme to nurture talented young people across the business. Here she shares her thoughts on how purpose will keep Unilever thriving for years to come.
Walmart CEO Doug McMillon explains how the retail giant and Unilever are united by a common purpose, what that means in practice and why it benefits society as a whole