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Cleanipedia uses TikTok to tap into Gen Z’s spending power

Unilever’s Cleanipedia brand continues to grow by providing advice and hacks via TikTok. Here’s how we’re using the platform to engage Gen Z consumers, a historically underserved and hard-to-reach group with increasing levels of disposable income.

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Why Unilever is investing in gaming for growth

Unilever’s partnerships with platforms like EAFC, Fortnite and Roblox are helping our Personal Care brands engage new consumers where they play. Here’s how we’re aiming to win growth through gaming.

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90% growth for registered SME app users in the Philippines

Efficient and easy to use, the Tindahan app is boosting growth and income and streamlining operations for SMEs in the Philippines. Dakki Alcantara, Controlled Reach Manager, explains how it is unlocking potential for small retailers and Unilever.

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