
What’s behind Unilever’s first quarter results?
A quick look at the brands, categories and innovations driving our underlying sales and volume growth for Q1 2026.
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In 1969, Comfort made history by launching the world’s first fabric conditioner, changing the way people cared for their clothes. Today, we continue to transform laundry routines, delivering moments of next level freshness that invigorate and elevate daily life – from flat to energised.
€1.4bn brand present in 26 markets with 40 packs bought every second (sourced via GMI tool)
If you have any questions or comments about Comfort, please visit our contact page.

A quick look at the brands, categories and innovations driving our underlying sales and volume growth for Q1 2026.

Rapid growth in smart homes and appliances is transforming the laundry category. Eduardo Campanella, Unilever’s President of Home Care, shares how Unilever’s smart science and partnership with Samsung are meeting their emerging laundry needs.

A quick look at the brands, categories and innovations driving our underlying sales and volume growth in 2025.
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