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Rexona Whole Body Deo

A can of Rexona Whole Body Deo is seen lying on it’s side on a dark shiny surface with an aurora glow in the background.

The view changes to see a close-up of the same can which is now upright and is seen from below. The can rotates as the camera moves up towards the top of the can.

We then see the whole can from a slight distance.

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Personal Care
A person holding a Dove moisturising body lotion bottle with gold accents, shown against a bright, clean background.

Powering up Personal Care

We are a €13.2 billion business with a legacy for being market-making, category-shaping and ground-breaking. With our global portfolio of much-loved brands – including Dove, Dove Men+Care, Rexona, LUX, Axe, Lifebuoy, Closeup and Pepsodent – we create Desire at Scale and empower more than a billion people every day with confidence, wellbeing and self-care.

As one of the world’s largest personal care businesses with a geographic footprint split evenly across developed and emerging markets, we proudly hold leading category positions in Skin Cleansing and Deodorants – and are number four globally in Oral Care.

We are shaping the future of personal care through cutting-edge science and technology. Our superior products go beyond simply meeting people’s hygiene needs, delivering the quality, performance and experience consumers increasingly desire.

Find out more about our strategy

Our Personal Care Power Brands

Our portfolio of world-leading brands elevates everyday rituals into moments of delight. Discover more about our eight biggest brands.

AXE packaging

Axe

Smell finer than the finest fragrances

Closeup packaging

Closeup

Giving people the confidence to get close

Dove packaging

Dove

Change beauty into a positive experience for every woman and the next generation

Lifebuoy packaging

Lifebuoy

We help parents ensure their kids fall ill less often

LUX packaging

LUX

Empowering women to find strength in their beauty and rise above the judgements they face

Pepsodent packaging

Pepsodent

Your family’s ultimate oral care protector

View more Personal Care brands

Unilever Personal Care: Latest news

Digital twins of new Nexxus bottles, created using AI tools that help R&D and packing[CR1.1] teams save costs and reduce development time

How Unilever is building an AI-first enterprise at scale

Unilever’s Chief Digital & Technology Officer, Sam Kini, shares how AI is unlocking insights and business agility across the value chain to drive product innovation and smarter, faster decisions to better serve consumers and deliver growth.

A line-up of some of the products powering d-commerce shopping from Axe, Vaseline, TRESemmé and Dove.

How Unilever’s d-commerce model is driving growth

At the heart of Unilever’s fast-growing digital commerce model is a focus on meeting and exceeding consumer expectations. Here’s how this AI-powered, customer-first approach is driving growth for our brands.

View All Personal Care News
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